Baselworld 2016: Interview with Aldo Magada, CEO Zenith

I hate to write this, but Zenith still is underestimated and not yet recognised for its full potential. But things will change now…

 

I talked to Aldo Magada, the CEO of Zenith, and by listening to my conversation you will be able to discover some pretty interesting things concerning the future of this watchmaking pearl …

 

Aldo Magada, CEO Zenith

Aldo Magada, CEO Zenith

 

 

And this is one of the watches Aldo was talking about in the interview…

Its the new 45 mm Zenith Heritage Pilot Cafe Racer that will be sold for 7400 CHF

 

Zenith Heritage Pilot Cafe Racer

Zenith Heritage Pilot Cafe Racer

 

Zenith Heritage Pilot Cafe Racer

Zenith Heritage Pilot Cafe Racer

 

Zenith Heritage Pilot Cafe Racer

Zenith Heritage Pilot Cafe Racer

 

Sorry guys, but I cannot show you pictures of the new 43 mm Zenith Heritage Chronometro Tipo CP2 yet, since the watch is still under embargo. But please go to my Instagram account and seek the post I did about the original model from the 1960s a couple of weeks ago. Once found you will exactly know how the new one will look like … It is  areal 1:1 replica …